Frederique Morisod

  • Why blogging is essential for your business?

    Why blogging is essential for your business?

    And how a VA Can help In the digital world, your website is your storefront, your handshake, and your best salesperson all rolled into one. But if it just sits there, gathering virtual dust, it won’t do much for you. That’s why blogging is essential—it keeps your business fresh, visible,…

  • The power of a branding kit: why it matters

    The power of a branding kit: why it matters

    And how Clear Coast Solutions can help you avoids epic fails In today’s cut-throat market, your brand identity isn’t just a nice-to-have—it’s the secret sauce that makes you recognisable, trustworthy, and unforgettable. A well-crafted branding kit is the glue that holds it all together, keeping your visuals and messaging consistent…

  • Why your business needs a Google profile now

    Why your business needs a Google profile now

    If your business isn’t on Google, does it even exist? (Spoiler: Not really.) A Google Business Profile isn’t just a nice-to-have—it’s essential for your company. If you’ve ever Googled a café or a restaurant or any other business to check their reviews or opening hours, you’ve used Google Business without…

  • What’s the best social media platform for your business?

    What’s the best social media platform for your business?

    Let’s Find Out! Ah, social media. The promised land of connections, brand awareness, and those beautiful leads that definitely will flow in like a steady stream of… well, something. But, wait—before you jump into the deep end, let’s talk about which social media platform is best for your business. Spoiler:…

  • Navigating Smooth Waters: How Virtual Assistants Help Maritime Businesses Stay Afloat

    Navigating Smooth Waters: How Virtual Assistants Help Maritime Businesses Stay Afloat

    Running a maritime business is no easy voyage (pardon the pun!). Between keeping up with ever-changing regulations, managing complex logistics & HR challenges, and ensuring smooth operations, it’s easy to feel like you’re constantly bailing water. But fear not! This is where virtual assistants help maritime businesses stay afloat. With…

  • Where Should I List My Rental Property? A Multi-Platform Guide

    Where Should I List My Rental Property? A Multi-Platform Guide

    In the competitive world of property rentals, a common question arises: “Where should I list my rental property?” The platform you choose can significantly impact your success. With options like Airbnb, Booking.com, Vrbo, Google My Business,and even social media, each platform comes with its own set of advantages and challenges.…

  • End-of-Year Planning Made Easy with a Virtual Assistant

    End-of-Year Planning Made Easy with a Virtual Assistant

    As the year draws to a close, it’s natural to reflect on achievements and set goals for the future. For businesses, this is the perfect time to reassess strategies, streamline processes, and prepare for a successful new year. But let’s face it—end-of-year planning can feel overwhelming. That’s where virtual assistants…

  • Travel Business Trends for 2025

    Travel Business Trends for 2025

    Travel Business Trends for 2025 The travel world is always on the move, and 2025 is shaping up to be no different! From changing traveler priorities to exciting new trends, there’s plenty for businesses to get ready for. If you’re running a small or medium-sized travel company, don’t worry—you’ve got…

  • Why hire a Virtual Assistant (VA)?

    Why hire a Virtual Assistant (VA)?

    Why hire a Virtual Assistant (VA)? Wondering why hire a VA? In today’s fast-paced business world, time and efficiency are the currency of success. For small and medium-sized businesses, in particular, the daily demands of administrative work, customer service, and marketing often prevent you, owners and managers, from focusing on…

  • What is a Virtual Assistant (VA)?

    What is a Virtual Assistant (VA)?

    The rise of remote work (remember COVID…) and digital technology has brought a new wave of skilled professionals who work remotely to support businesses: virtual assistants, or VAs. But what is a Virtual Assistant? VAs are experts who provide administrative, technical, or creative assistance from a remote location. They help…