Marketing

  • Why Newsletters Still Matter (and When They Definitely Don’t)

    Why Newsletters Still Matter (and When They Definitely Don’t)

    Newsletters often get a bad rap, like that clingy ex who just wants to ‘check in’. But when done right, they can be one of the most powerful tools in your marketing toolkit. After all, in theory you are putting yourself directly into your customers’ inbox. Whether you’re a start-up,…

  • SEO for the clueless

    SEO for the clueless

    How to make Google like you Let’s be honest—SEO (Search Engine Optimisation) sounds like something you need a degree in computer wizardry to understand. But fear not! You don’t need to spend months decoding Google’s mysterious algorithm to give your website a love boost. A few small tweaks can make…

  • The power of a branding kit: why it matters

    The power of a branding kit: why it matters

    And how Clear Coast Solutions can help you avoids epic fails In today’s cut-throat market, your brand identity isn’t just a nice-to-have—it’s the secret sauce that makes you recognisable, trustworthy, and unforgettable. A well-crafted branding kit is the glue that holds it all together, keeping your visuals and messaging consistent…

  • What’s the best social media platform for your business?

    What’s the best social media platform for your business?

    Let’s Find Out! Ah, social media. The promised land of connections, brand awareness, and those beautiful leads that definitely will flow in like a steady stream of… well, something. But, wait—before you jump into the deep end, let’s talk about which social media platform is best for your business. Spoiler:…